Project Overview
A large-scale digital product designed to connect individuals, charities, and private sector companies in Saudi Arabia to reduce food loss and waste. The app enables users to register, request, donate, and track food distribution seamlessly.
Objective
Build an inclusive platform that serves multiple user types under a single ecosystem.
Simplify the process of submitting, managing, and tracking requests.
Support the national sustainability strategy through digital innovation.
Challenges
Designing for three distinct user groups (Individuals, Charities, Companies) with unique needs.
Maintaining a balance between simplicity and functionality across complex flows.
Ensuring intuitive navigation despite high data density.
Outcome
Delivered modern, responsive UI designs aligned with the authority’s brand identity.
Created user flows that minimized task completion time and improved accessibility.
Provided a detailed Design System to streamline development and maintain consistency.
Key Achievements
A unified yet dynamic interface tailored to each user type.
Enhanced user experience with clear request submission and tracking.
Successfully delivered high-quality designs under tight deadlines.
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